Kid Cudi: Journey of Mr. Rager

A documentary for the fans that came with Kid Cudi’s second album in November 2010, Man on the Moon II: The Legend of Mr. Rager (Deluxe Edition) Directed by Jason Goldwatch

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Self Scientific (ft. Freddie Gibbs & Krondon) – Peaceful

Blowhiphoptv world premieres Self Scientific’s new music video “Peaceful.” Composed of a strong partnership between the lyrically prolific Chace Infinite and Grammy award winning producer, DJ Khalil, Self Scientific definitely makes a strong statement and gets Freddie Gibbs to add some southern-fried no-pork spit to the track along with L.A. veteran and Strong Arm Steady [...]

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Jean Grae – R.I.P (feat. Styles P. & Talib Kweli)

Music Video for Jean Grae featuring Styles P and Talib Kweli. Directed by The ICU

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Jay Rock – Get It Off My Chest

Video: “Get It Off My Chest” Artist: Jay Rock Label: Top Dawg Entertainment Director: The ICU

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Megabone – XXXMas

Artist: MEGABONE Song: “XXXmas” Directed by The ICU It’s a celebration like no other every year with MEGABONE. Happy Holidays to all and to all some good nights.

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Rocksmith Presents: Cory Gunz – Know My Name

As the newest member of Cash Money / Young Money Cory is poised to take New York and Hip Hop to the next level and as usual Rocksmith always knows talent when they see it. Look for new music from Cory coming soon and check out for the latest product and fashion. Directed by [...]

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Joell Ortiz – Sing Like Bilal (video)

New Video from Joell Ortiz droppin’ bombs with Flex at Hot 97. Shit will make you “Sing Like Bilal”. Check the video Directed by The ICU right here!

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RED Updates REDCINE-X with 2 Big Features

When RED introduced REDCINE-X, it took the moderately useful and occasionally maddening REDCINE and turned it into an actual usable application. The best thing about this essential RED workflow tool is that it’s in a constant state of being upgraded with bug fixes and new features … and it is free! This past weekend RED [...]

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Useful Tools package: Magic Bullet Suite 10

With IBC beginning to crank up, there will probably be a ton of product updates and releases in the coming days. I saw one new product this morning that might be of interest to many editors out there: an updated Magic Bullet Suite from Red Giant Software. Magic Bullet Suite 10 updates the ever-useful package [...]

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Matrox MXO2 Mini Just Might Be the Missing Link

If you look down under the “Categories” listing on the left side of this blog you’ll see the “Useful Tools” category. This is a category that I have long used to post links to interesting software/hardware/products that look like they would be handy in the editor’s toolkit. The tools are usually software, sometimes hardware. On occasion [...]

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5DtoRGB is another 5D transcoding option

We certainly have no shortage of ways to convert Canon DSLR H.264 footage into a more editable format for Final Cut Pro. There’s Compressor, MPEG Streamclip, Magic Bullet Grinder, the Canon EOS Movie Plug-in E1, and Cineform’s NeoScene. And that’s not even mentioning Final Cut Pro’s own conversion ability via Media Manager. There’s another option [...]

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20 Grand Pikaso – Boro Of Brooklyn

Brownsville’s own 20 Grand Piakso comes straight out the “Boro of Brooklyn” with another banger for the masses!

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TheICU x Joell Ortiz x Creative Control = Project Boy

Shout out to the homies Chike & Coodie over at Creative Control. They gave us some spins on our music video with Joell Ortiz “Project Boy” . be on the lookout for more things to come…

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Time 100 Most Influential People Gala

Andy Samberg Richard Branson Gayle King Ashton Kutcher, Demi Moore Time Magazine honored today’s 100 most influential figures last night at a star studded gala event. The champagne was cold and the performances from Taylor Swift & Prince heated things back up, as cool people in suits strutted back & forth across the red carpet. [...]

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LUMIDEE “FRONTIN” ft. Major Lazer x NBTD

Artist: Lumidee Song: Frontin Label: Logy Music Dir: The ICU

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Duo Live “Fully Aware” Video Directed By The ICU

Duo Live and The ICU team up again to film their latest single “Fully Aware” with cameos from Public Enemy’s own Chuck D and Professor Griff.

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Click On Image!

Behind The Scenes: Joell Ortiz – Project Boy

Some behind the scenes look at us on our job. We ran around the Projects in BK with Joell Ortiz shooting a video for ‘Project Boy’. Shout out to Mike, Dennis, Joell & the rest of their team for making it happen.


Emergency Room Check-In


June 2011
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